Being a NC native, anyone would say that my opinion is biased, but looking at the state from the pros and cons would be:
Beaches on one side, Mountains on other
Wonderful travel destinations within 3-4 hour drive
4 distinct seasons
The Dragon is here
VIR is just across the border
Real estate never really boomed here
Kiplinger's voted Raleigh, NC the #2 place to live in the US
Just to name a few....
Not many people are actually from here anymore... lots and lots of transplants so you will not be out of place, haha
You still have the occasional rednecks and the hispanic immigrant population is growing daily
Don't be put off by Greenville... the city itself is small, and there's nothing outside of Greenville for a few miles, but NC is a beautiful state.