Following the launch of our UCS1 stand http://www.cyclecat.com/UCS01-01.htm
, we received considerable feedback from customers suggesting widespread enthusiasm for its features and build qualities, but also a measure of price resistance. We take the word of our customers as marching orders, and accordingly, have taken as aggressive a position as possible with respect to the price of the UCS1.
So, effective immediately, Cycle Cat is reducing the MSRP of the red and silver stands from $270 to $195. The MSRP on the special show chrome stands is reduced to $295.
It may be of interest to know that at the new selling prices, Cycle Cat has no profit in the sale of the UCS1. However, it is our intent and expectation to improve our production efficiency sufficiently to be able to maintain the new retail prices and generate an acceptable profit, as we complete the next several production cycles. So, the price change will be permanent, and we'll find a way to make it work for us.
We want to thank everyone who provided us with input and guidance on this! We always invite and are enthusiastically open to input, comment, and criticism from riders, and will always do our best to learn from and be responsive to our customers. Please contact us at any time.
Sales and Marketing Manager
Cycle Cat div. Ideanamics LLC
ph 614-577-8080 x 102